Sponsorship Opportunities
The Marina del Rey Holiday Boat Parade is LA’s favorite holiday event on the water! Celebrating its 57th year, the boat parade is made possible through the generous support of its sponsors.
Multiple sponsorship levels are available to accommodate any size budget and provide a variety of benefits including sponsor recognition on event website, print advertisements, collateral, event signage, social media, and parade announcements. VIP access opportunities are an additional benefit of sponsorship.
Your sponsorship investment will directly align your company with one of West LA’s most prominent holiday events of the season. Customized sponsorship packages are available.
Thank you for your support!
Attendance
Approximately 25,000 people view the Marina del Rey Boat Parade each year.
Many enjoy the festivities from popular viewing spots like Fisherman’s Village or Burton Chace Park, while others enjoy the view of the parade from a water front restaurant, their balcony at home or from the comfort of their hotel room. The boat parade continues to be a favorite community event that kicks off the holiday season in Marina del Rey.
Media Exposure
The Marina del Rey Holiday Boat Parade receives a vast amount of media coverage every year valued at more than $50,000. Parade organizers promote the event to media sources through press releases and media alerts that result in numerous print articles and television coverage. The parade also receives major news coverage from The Argonaut Newspaper.
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PRESENTING SPONSOR – $20,000
Benefits Include:
• Exclusivity as the “Presenting Sponsor” of the Marina del Rey Holiday Boat Parade
• Exclusivity as the “Presenting Sponsor” of the Marina del Rey Holiday Boat Parade fireworks show
• Recognition as “Presenting Sponsor” with prominent logo placement on event flyers, posters, advertisements, website and press releases
• Presenting Sponsor acknowledgement in The Argonaut Newspaper’s Boat Parade program book (30K distribution)
• Sponsor logo and website link prominently displayed on Marina del Rey Holiday Boat Parade website/homepage
• Sponsorship acknowledgement from parade announcer during Boat Parade broadcast
• Access to VIP yacht to entertain clients or friends during the boat parade (maximum 15 guests)
• Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 15 guests)
• Company logo displayed on banner at the VIP Reception
• Photo opportunity with Presenting Sponsor and Grand Marshal
• Complimentary boat entry for the Boat Parade
• Opportunity to distribute and/or display promotional items at the VIP reception
• Sponsor inclusion in social media posts
• Opportunity to serve or nominate a judge for the Boat Parade
• 15 VIP Marina del Rey Boat Parade gift bags
ADMIRAL SPONSOR – $15,000
Benefits Include:
• Recognition as “Admiral Sponsor” with prominent logo placement on event flyers, posters, advertisements, website and press releases
• Admiral Sponsor acknowledgement in The Argonaut Newspaper’s Boat Parade program book (30K distribution)
• Sponsor logo and website link on Marina del Rey Holiday Boat Parade website
• Sponsorship acknowledgement from parade announcer during Boat Parade broadcast
• Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 10 guests)
• Access to VIP yacht to entertain clients or friends during the boat parade (maximum 10 guests)
• Company logo displayed on banner at the VIP Reception
• Complimentary boat entry for the Boat Parade
• Opportunity to distribute and/or display promotional items at the VIP reception
• Photo opportunity with Admiral Sponsor and Grand Marshal
• Sponsor inclusion in social media posts
• Opportunity to serve or nominate a judge for the Boat Parade
• 10 Marina del Rey Boat Parade VIP Gift Bags
COMMODORE SPONSOR – $10,000
Benefits Include:
• Sponsor logo and website link on Marina del Rey Holiday Boat Parade website
• Recognition as “Commodore Sponsor” on event flyers, advertisements, posters, and press releases
• Commodore Sponsor acknowledgement in The Argonaut Newspaper’s Boat Parade Program (30K distribution)
• Sponsorship acknowledgement from parade announcer during Boat Parade live broadcast
• Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 6 guests)
• Access to VIP yacht to entertain clients or friends during the boat parade (maximum 6 guests)
• Opportunity to distribute and/or display promotional items at the VIP reception
• Sponsor inclusion in social media posts
• Opportunity to participate as a judge at the Boat Parade
• 6 Marina del Rey Holiday Boat Parade VIP gift bags
CAPTAIN SPONSOR – $5,000
Benefits Include:
• Sponsor logo and website link on Marina del Rey Holiday Boat Parade website
• Recognition as “Captain Sponsor” on event flyers, advertisements, posters, and press releases
• Captain Sponsor acknowledgement in The Argonaut Newspaper’s Boat Parade Program (30K distribution)
• Sponsorship acknowledgement from parade announcer during Boat Parade live broadcast
• Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 4 guests)
• Access to VIP yacht to entertain clients or friends during the boat parade (maximum 4 guests)
• Opportunity to distribute and/or display promotional items at the VIP reception
• Sponsor inclusion in social media posts
• Opportunity to participate as a judge at the Boat Parade
FIRSTMATE SPONSOR – $2,500
Benefits Include:
• Firstmate Sponsor acknowledgement on Marina del Rey Holiday Boat Parade flyers, posters, and press releases
• Firstmate Sponsor logo recognition in the Argonaut Newspaper’s Boat Parade Program
• Sponsor logo and website link on Marina del Rey Holiday Parade website
• Park announcer acknowledgement during boat parade live broadcast
• Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 2 guests)
• Access to VIP yacht to entertain clients or friends during the boat parade (maximum 2 guests)
• Sponsor inclusion in social media posts
• Opportunity to participate as a judge at the Boat Parade
• 2 Marina del Rey Holiday Boat Parade VIP gift bags
HELMSMAN SPONSOR – $1,250
Benefits Include:
• Helmsman Sponsor acknowledgement in The Argonaut Newspaper’s Boat Parade program
• Sponsor logo and website link on Boat Parade website
• Park announcer acknowledgement during boat parade broadcast
• Access to the VIP press reception preceding the Boat Parade with a media photo op (maximum 2 guests)
• Access to VIP yacht to entertain clients or friends during the boat parade (maximum 2 guests)
• 2 Marina del Rey Boat Parade VIP gift bags
CREWMATE SPONSOR – $500
Benefits Include:
• Crewmate Sponsor acknowledgement in The Argonaut Newspaper’s Boat Parade program
• Sponsor logo and website link on Boat Parade website
• 1 Marina del Rey Boat Parade VIP gift bag
CABIN SPONSOR – $250
Benefits Include:
• Cabin Sponsor acknowledgement in The Argonaut Newspaper’s Boat Parade program
• Sponsor name listed on Boat Parade website
SUPPLIER LEVEL SPONSOR – (IN-KIND)
• Benefits based on in-kind value of trade.
Please click here to download “Sponsorship Packet” (PDF).